Category Archives: Events

Events that feature Droiders technology and services.

Cardboard Revolution




A couple of weeks ago I had the pleasure of participating on a panel at SASCON, Manchester about Wearables with Martyn Bryant of The Next Web, and Tom Cheesewright, an Applied Futurist. Tech talking head on TV and radio.

Wearables is a broad topic of course, time was of the essence, it was late on a friday, so I decided to hone my deck and gist down to the phenomenon of Google Cardboard.

Cardboard just earnt itself one of the highest creative industry accolades in Cannes.

Google Cardboard wins Cannes  GRAND PRIX

A crucial aspect about Cardboard is you have to experience it to truly ‘get’ it. Cardboard is an inexpensive, delightfully simple optical ilusion that serves as a brilliant introduction to the world of VR.

Pop your smartphone in, hold it close to your face, open an app or view some media and woah time!

Ladle man is Cardboard

Whenever I’m asked about Cardboard and I’m not carrying one, I show them ladle man.

Ladle man

I call him Ladle Man, I’ve no idea who he is or where he came from.

Because in spirit, ladle man for me at least,  conveys the experience and fun of VR.

Here’s a more official polished video:

VR and 360º video is tipping

There’s a confluence of factors in 2015 that are poised to tip VR and immersive filming mainstream.

YouTube already offer 360º content and when viewed via mobile, a clickable cardboard icon above the playback bar will stereoscopically split the screen to allow optimum Cardboard viewing experience.

And it’s not just video, there’s a copious amount of shared panoramic photography in forums and groups from stunning locations around the world that are best enjoyed with a Cardboard like viewer.

During IO 2015, Google announced SDK iOS Cardboard availability and a v2 of the Cardboard viewer that allows iPhone compatibility with the repositioned trigger button now on the top right.

That development alone is a force multiplier for 360º content for developers and companies alike and at Droiders we’re thrilled with the prospects ahead.

Google Cardboard LabsVR is #notagame

A year ago, many derided Google’s entry to VR as little more than a light hearted side project. As a counter indicator to that thought, a few weeks ago, the chief designer of Search, Jon Wiley, became the chief designer of Google Cardboard and his task will include introducing guidance on some much needed universal UX vocabulary into the ecosystem of designing for VR.

A new UX for Virtual Reality

As Jon observes;

how do you walk around in a VR game? How do you touch a VR button? What does a menu or file system look like in an immersive, 3-D environment?

It’s a whole new exciting area of design. At Droiders we recently trialled UX inspiration from common building safety exit and motorway signage for nascent VR design cues.

The CardboardDesign Lab app from Google is a great VR design primer.

A crucial aspect of VR design is consideration of heightened use of audio.

A crucial aspect of VR design is consideration of heightened use of audio.

Facebook is soon to introduce spherical video content as the web’s video publishing explosion continues, and meanwhile 360º video production is booming at both ends of the market.

Despite high end devices like the Lady Bug or the recently unveiled impressive JUMP rig combining sixteen GoPros on a carousel rig with high powered cloud stitching, consumer grade devices and technology is breaking out of the crowd sourced niche, with products such as the Ricoh Theta and the imminent consumer available Giroptic.

At Droiders, we’ve been toying with VR in other fields for medicine and retail with Oculus and Cardboard, and continue to develop VR and 360º projects as demand increases with rising awareness of the technology.

The 360º revolution has only just started. It’s all around you.

Warning: This deck contains references to Mr McGuire, Joey “The Lips” Fagan, Ladle Man and a double rainbow front cover. Just like Cardboard, you have to be there really.

With thanks to Richard Gregory and the organisers of SASCON. Many of the presentations of the highly engaging speakers of the two day marketing event are available here and if you want another perspective of the event, this will offer you a flavour of the proceedings:

Again, marketing conferences or saroa (singular) as colloquially known in spanish, as with Cardboard, you have to be there really, to experience it.

ps. If you want to enjoy branded colour Cardboard (v2) viewers for your agency or brand campaign and need 360º or VR development, follow us for exciting news soon or get in touch, either through form or info AT

Streye, the future of your enterprise




As Tom Clancy once wrote, Technology is a tool that helps us improve our lives. This is why we want to announce that in the next days you wil be able to acquire all our Streye products. We will soon be providing more info on how Streye shall improve performance in your business.

Lets start with Streye Box , the future of medicine. It is a streaming system capable of sending video captures mostly from any source. For example, in the healthcare industry, from an endoscope or an ultrasound device by bradcasting a low-delay video signal using a high quality system into your smartglasses. This system provides multiple advantages, just to mention a few: comfort for the healthcare professional, resource optimization and a clear patient-first focus approach.

Adjusting Google Glass

Continuing with streaming systems , we have Streye Live, which we wrote about in the previous post. What can we achieve with Streye Live? Live broadcasts to YouTube Live Events. You can tell stories or simply share what you are doing at the moment directly  through the biggest online video platform.

Then we have  Streye Live Pro, a collaborative streaming tool that allows us to screenshot from your smartglass to another device and viceversa. With Streye Live Pro, we can share documents or multimedia files between both devices. It also allows to look at your smartphone content through your smartglass. For example, if you take a picture with your smartglass, you can securely edit it on your smartphone without having to switch your line of vision from the glass.

Finally, but not the least, we offer Streye Checkr, . This application helps you to create tasks and checklists, collaborating in group to improve productivity. You can attach multimedia files and add information to a task list and share for others to complete it, ensuring great success in any procedure without losing time. It provides and excellent way to follow guidelines.

Google Glass used during surgery Concentred surgons operating with a touchscreen on a hospital

Streye has been designed to boost efficiency in any business, because it is easy to share work, gain experience, ask for opinion and collaborate in group with our apps. Don’t forget to click on web to get more information about Streye products.

Visit us at Mobile World Congress, CS121 Congress Hall Main Square, MWC15




We’re exhibiting at Mobile World Congress, March 2-5th. The premier event held in Barcelona brings together the world’s mobile industry with the unveiling of new technology and product launches.

Our stand is between Halls 7 and 8 in the wearable corridor, where we will be unveiling more new Glassware for the enterprise and the team will be on hand to greet you in Spanish, English, and Chinese, demo software and hardware from the Droiders team.

Glasselona – the wearable party

We’re also holding an after party in downtown Barcelona on Wednesday from 22.00 till late. Glasselona returns for another year, no half measures. You don’t need to wear Glass to get in (although if you do, we will waive entrance fee!) and the event is open to all.

If you attended last year, check your inbox for a special invite code and if not grab your ticket early to guarantee entrance.

Win a ticket for #MWC15 and Glasselona with Droiders

Want to attend Mobile World Congress and WIN a ticket? We’re giving away a ticket to Mobile World Congress worth €750! To win, first of all you’ve got to be quick of the mark, as the event is held this very week in Barcelona, March 2-5th so the contest will be a rapid affair! Second, you’ll need to exercise some thought and creativity, this isn’t any old lucky dip!

What Glassware can you imagine in less than 3 tweets?

Tell us the Glassware that is missing! What would your Glassware do? Glassware is apps made especially for Google Glass. That’s a software service that Droiders specialise in. We design and develop Glassware for consumer and enterprise apps for global brands and innovative organisations. There’s over a hundred official Glassware in MyGlass and hundreds of unofficial Glassware made by developers not hosted on the official Google directory. Glassware development continues by developers worldwide in advance of the next version of Google Glass which has moved to a new division under Tony Fadell, he of the iPod fame.

Tweet what’s your prize perfect Glassware

Brilliant apps on Glass exist for world class surgeons as they do for local karaoke fans. Not all Glass ideas can be realistically deployed, though that hasn’t stopped excellent public creative thoughts in the past when Google first launched Glass. Glass is a highly personal device and some of the even more mundane everyday tasks can be fantastically convenient with Glass. We think Glassware is still really in it’s infancy. There are huge possibilities with ever more API’s and interconnected wearable devices available. Think up an original idea of what your Glassware would do, tweet it in 3 tweets. tag it #glasselona, and the team from Droiders will pick a winner. Be it a consumer or a for work focused Glassware, we’d love to hear what your perfect Glassware is. Be quick, be creative, have fun.

Describe your glassware in three tweets, append the hashtag #glasselona, and also tweet us @Droiders or tell us via our web contact form.

Prize is for Exhibition visitor pass. View more information on: Contest rules apply.

We’ll pick a winner on Tuesday 3rd Match, midnight. Good luck!

The winning prize is for Exhibition visitor pass. The promoter is not responsible for inaccurate prize details supplied to any entrant by any third party connected with this competition. No cash alternative of the prize will be offered. The prize is not transferable. The pPrize are subject to availability and we reserve the right to substitute any prize with another of equivalent value without giving notice.
Winners will be notified by twitter and/or email within 12 hour of the closing date. If the winner cannot be contacted or do not claim the prize within 24 hours of notification, we reserve the right to withdraw the prize.
The promoter will notify winners when and where the prize can be collected.
Droider’s decision in respect of all matters to do with the competition will be final and no correspondence will be entered into.
By entering this competition, an entrant is indicating his/her agreement to be bound by these terms and conditions (contest rules).
Winners agree to the use of his/her name and image in any publicity material. Any personal data relating to the winner or any other entrants will not be disclosed to a third party without the entrant’s prior consent. Winners’ names will be available within 7 days after contest closing date.
Entry into the competition will be deemed as acceptance of these terms and conditions. Contest entrants cannot request prizes in greater quantities or in any other form than those noted in these contest rules.
This promotion is in no way sponsored, endorsed or administered by, or associated with, Twitter or Google or any other Social Network. You are providing your information to Droiders and not to any other party. The information provided will be used in conjunction with the Droiders Policy found at


The coronation of Felipe VI with Glass for RTVE #throughglass




Droiders launches a world first with the application to view Television on Google Glass developed for the RTVE group. (Radio Televisión Española)

As from now you can view television on this new device and everyone who is fortunate enough to have the smartglasses from Google can be witness to the coronation of Felipe VI with TVE and the application rtve for Glass.

Copyright ABC

Copyright ABC

The application offers four channels belonging to the group: La 1, La 2, TDP (sports) and the Canal 24 horas and all channels will live broadcast this historic event of such importance for our country.

This pioneering initiative with RTVE hails the start of a new way of communicating and consuming media. Wearable technology is the next wave in the adoption of everyday technology that surrounds us and thanks to that we can now enjoy the classic medium through the most innovative device.

RTVE has become the first multi device media broadcaster. Now it’s a reality to be able to view television through any device and reach any audience in any place.

Do you want to load the Glassware?

If you have Google Glass, you can load up the Glassware and enjoy Spanish television on Google Glass.

rtve for Glass - Get It On GLASS

Manolo El del Bombo #throughglass




Everyone in Spain knows Manolo el del bombo. But when you are 6,000kms from the motherland and everyone is trying to snatch a picture with the Spanish Football team most famous fan, that’s when you truly realise the pull this fellow really has.

Manuel Cáceres Artesero, better known as “Manolo el del bombo”, has spent some 40 years drumming up support for the national team as he himself admits. In that time he has become known as the most familar face of the national team and recent success of the team has catapulted his popularity.

We were witness #throughglass to the #LetsGoFootball fever that he generates, in this case, in Washington DC this week.

ps. There’s a fine piece, albeit a few years old, in more detail about Manolo el del Bombo in Sid Lowe’s report in The Guardian.